Description
Job Summary:
The Marketing Manager leads all marketing initiatives for Bielinski Homes and Bielinski Management, ensuring brand integrity, strategic growth, and exceptional customer engagement. This role manages agency relationships, day-to-day marketing activities, and is responsible for protecting the company’s reputation, including responding to all online reviews.
Key Responsibilities:
Develop and manage annual marketing plan.
Analyze performance metrics and recommend improvements.
Oversee website updates, SEO optimization, and user experience improvements.
Update Google and respond to Google reviews.
Create and refine marketing materials.
Design and communicate monthly consumer promotions.
Monitor and protect the company's reputation across all platforms.
Plan and promote events such as model home grand openings.
Create and distribute email campaigns.
Obtain photos of new products for use on the website, BDX, and marketing agency.
Create new renderings and update existing renderings for products.
Attend all professional photo shoots.
Requirements
Qualifications:
Education: Bachelor’s degree in Marketing or a related field.
Experience: Minimum of 3 years of experience in marketing. Experience in the home building or construction industry is a plus.
Skills: Strong organizational and multitasking skills. Excellent written and verbal communication skills. Proficiency in Microsoft Office Suite and marketing software/tools.
Attributes: Creative thinking and problem-solving abilities. Ability to work independently and as part of a team. High level of professionalism and confidentiality.
Benefits:
Medical, dental, vision and ancillary insurance options 1st of the month following 30 days of employment.
Company paid life and disability insurance.
PTO and paid holidays.
Flex spend/HSA options.
401(k) with company match.