NYC or proximate candidates only
Qwoted helps the media connect and collaborate with subject matter experts and the PR/Communications professionals who represent them. Qwoted’s mission is to improve the quality of news and broaden the diversity of experts that are quoted by and connected with reporters, via our data-led, powerful two-sided network.
We are hiring a Marketing Manager to help grow our network of experts and PR professionals, strengthen relationships with existing users, and lead marketing initiatives across channels. This is a generalist role for someone who can own work from strategy through execution, move comfortably between creative and analytical work, and drive results end-to-end.
This role will also support broader marketing efforts across lifecycle, campaigns, website, and growth, while taking the lead on our social presence, engaging with our community, creating strong content, and helping shape how Qwoted shows up publicly.
\n
What You Will Do: Social Media
Own and grow Qwoted’s social media presence across channels, with a focus on consistency, clarity, engagement, and brand voice
Create, schedule, and publish content across platforms including LinkedIn, X, Instagram, Facebook, Bluesky, Threads, and Reddit
Engage with users in comments, replies, and messages, and help build a positive, responsive, credible brand presence
Monitor trends, platform shifts, and cultural moments, and identify relevant opportunities for Qwoted to join the conversation
Maintain an organized content calendar and keep drafts, assets, and approvals moving forward
Support campaign activations by turning ideas into posts, threads, short-form copy, and community-led content
Encourage employee participation and support internal stakeholders with easy prompts and shareable content
Help identify and support partnerships with affiliates, creators, or aligned brands through outreach, coordination, and campaign support
What You Will Do: General Marketing
Grow our marketplace by driving acquisition of experts and PR professionals and deepening relationships with existing users
Build and optimize lifecycle and CRM programs that support activation, retention, and free-to-paid conversion
Own and optimize email and social channels, working with contractors or specialists where needed
Take ownership of campaigns and projects from strategy through execution
Track, measure, and report on marketing performance, using insights to improve future strategy and testing
Collaborate with leadership to assess, prioritize, and execute marketing initiatives
Coordinate with internal teams to gather product updates, customer stories, company news, and expert insights to turn into marketing content
Improve day-to-day marketing processes for faster execution, cleaner handoffs, and stronger coverage across channels
What We Are Looking For
3+ years of experience in marketing or digital marketing
A strong generalist marketer who can flex across channels and own campaigns end-to-end
Strong work ethic, initiative, and willingness to roll up your sleeves
Genuine excitement about social media, community engagement, and interacting with users in public-facing spaces
Strong writing skills and good judgment, especially for short-form copy and real-time responses
Experience with lifecycle or email marketing, social channels, and campaign execution
Familiarity with SEO, CRO, content planning, and digital marketing fundamentals
Ability to use data practically, understand what to measure, and explain results clearly
Comfort operating in a fast-moving environment where priorities shift and strong execution matters
Strong collaboration skills and the ability to work across departments while also executing independently
Entrepreneurial spirit with the ability to self-manage time and work independently
Nice to Have
Experience growing a marketplace, network, or SaaS platform
Experience marketing to media, journalists, creators, or PR professionals
Experience responding to users in brand channels or moderating communities
Experience with content testing and performance reporting
Design and editing skills using tools such as Canva, CapCut, Adobe Express, or similar
Exposure to paid social, boosted posts, or basic campaign setup
Technical cold email marketing expertise
\n
$75,000 - $85,000 a year
If you would like to work with a dynamic and collaborative team, and you feel like your qualifications match the role, we'd love to hear from you!
\n