Marketing Lead| $87K–$131K | Leadership Role | Drive Marketing Strategy
LARSON MOTORS INC
Description
Larson Automotive Group is looking for an experienced Marketing Manager to lead our marketing strategy across a growing group of automotive dealerships. This is an opportunity to take ownership of our marketing direction, work directly with dealership and company leadership, and build the marketing strategy for a well-established automotive group.
What You Get
$87,000–$131,000 annual salary
Leadership opportunity with ownership of the Larson Automotive Group marketing function
Direct collaboration with dealership and company leadership
Opportunity to build and implement new marketing strategies and initiatives
Opportunity for long-term growth with a family-owned automotive group
What You’ll Do
Develop and lead marketing strategies that support dealership sales, service, parts, and overall business goals
Manage campaigns across digital, social media, email, websites, advertising, events, and traditional channels
Partner with dealership leadership to identify opportunities, develop campaigns, and strengthen the customer experience
Oversee content, creative, branding, promotions, and customer communications across our dealerships and brands
Manage marketing budgets, vendors, advertising partners, and outside resources while monitoring campaign performance and ROI
Monitor campaign performance and marketing analytics to measure results, identify opportunities, and continually improve our strategy
What We’re Looking For
5+ years of marketing, advertising, digital marketing, or related experience
Previous management or leadership experience preferred
Experience with digital marketing, social media, content strategy, and advertising
Creative and strategic thinker with the ability to turn ideas into action
Strong communication, organization, analytical, and project management skills
Automotive or dealership marketing experience is a plus, but not required
Benefits & Perks
Medical, Vision & Dental Insurance
Company-Paid Life & AD&D Insurance
Additional Coverage: Supplemental Life & AD&D, LTD, Accident, Hospital Indemnity, Pet Insurance
Wellness Programs: Employee Assistance Program (EAP), KOFE financial wellness program
Retirement: 401(k) with company match and multiple contribution options
Time Off & Holidays: PTO accrual from day one plus paid holidays
Employee Perks: Vehicle Purchase Program with exclusive pricing
Our Commitment
At Larson Automotive Group, we believe great results come from strong leadership and empowered teams. We are committed to creating a respectful, inclusive workplace where professionals are trusted, supported, and given room to lead. We proudly provide equal employment opportunities and operate with fairness, integrity, and accountability—because that’s what family means to us.
The bottom line
Take ownership, bring fresh ideas, and help shape the future of marketing at Larson Automotive Group. We're actively hiring - apply today!
Requirements
Minimum of 5 years of experience in marketing, with a focus on digital and social media platforms.
Proven ability to develop and execute successful marketing strategies that drive engagement and sales.
Strong analytical skills, with the ability to interpret data and make data-driven decisions.
Excellent communication and leadership skills, with experience managing a team.
Proficiency in marketing software and tools, including CRM systems, analytics platforms, and content management systems.
Creative thinker with a passion for innovation and staying ahead of industry trends.
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed above are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.