Come to work for a company you can be proud to work for...and enjoy fantastic,
comprehensive benefits.
The hiring range for this opportunity is $92,180 to $115,220 annual salary with
incentive opportunities, creating a competitive total compensation package based
on our pay scale, and may be modified by location and is commensurate with
qualifications and experience.
POSITION SUMMARY
The Marketing Communications Manager implements marketing communications plans,
budgets, and projects across traditional and digital advertising, media
planning, direct marketing, public relations, merchandising, sales support, and
customer communications. This role reports to the Director of Brand and
Marketing Strategy and coordinates the work of in-house graphic designers,
internal partners, marketing communications vendors, and external agencies. The
Marketing Communications Manager supports business lines, sales management, and
product managers to help achieve business objectives and profitable bank
performance.
MAJOR RESPONSIBILITIES
* Develops annual marketing communications plans that align with bank goals,
business unit strategies, and Marketing and Product Management objectives.
* Coordinates with interdepartmental teams, internal cross-functional partners,
and external vendors to achieve established marketing communication
objectives.
* Reviews and ensures marketing communications materials align with brand
standards, brand tone, and regulatory and legal requirements.
* Tracks and analyzes campaign performance and return on investment (ROI),
reporting results to senior leadership.
* Develops and reviews all materials to ensure compliance with applicable state
and federal banking rules and regulations, working closely with Compliance
and
* Training to maintain adherence to procedures and policies. Manages Compliance
and Legal review of all customer-facing materials.
* Maintains a current understanding of bank policies and applicable laws and
regulations, including but not limited to: Bank Secrecy Act (BSA), OFAC,
Regulation B (ECOA), Fair Credit Reporting Act, Regulation Z (TILA),
Regulation DD (TISA), Gramm-Leach-Bliley Act (GLBA), Telephone Consumer
Protection Act (TCPA), FDIC NDIP rules, SAFE Act, CAN-SPAM Act, Children’s
Online Privacy Protection Act (COPPA), Community Reinvestment Act (CRA), and
UDAAP.
* Adheres to and recommends improvements to marketing communications processes,
procedures, accounting practices, and results monitoring.
* Identifies, evaluates, and presents new opportunities and approaches to
enhance the effectiveness of marketing communications.
* Regulatory Compliance Statement
Tri Counties Bank is committed to complying with all federal, state, and banking
(including consumer protection) laws and regulations and maintaining a strong
corporate-wide culture of regulatory compliance. Each employee is responsible
for maintaining current awareness of applicable laws, regulations, policies, and
procedures and for complying fully with them.
EDUCATION, EXPERIENCE AND OTHER SKILLS REQUIRED
* Bachelor’s degree in marketing, communications, journalism, or a related
field is required
* 5 to 8 years of marketing or advertising experience with demonstrated
knowledge of traditional and digital marketing communications
* Experience in a corporate marketing environment preferred
* Banking or financial services experience preferred
* Basic knowledge of finance, including understanding return on investment
(ROI) for marketing initiatives
* Proficient knowledge of traditional and digital marketing communications,
media planning, and campaign performance evaluation
* Advanced knowledge of marketing-related regulatory requirements applicable to
financial institutions
* Proficient working knowledge of Microsoft Office applications
* Occasional travel required
Disclaimer: This job description is intended to describe the general nature and
level of work performed by employees in this position. It is not intended to be
an exhaustive list of all job duties, responsibilities, or qualifications.
Company Profile
Tri Counties Bank is dedicated to providing exceptional service for individuals
and businesses throughout California with more than 75 locations, advanced
mobile and online banking, and access to approximately 40,000 surcharge-free
ATMs nationwide.
As California's Local Bank, Tri Counties Bank prioritizes serving clients with
local bankers and local decision-making, backed by corporate philanthropy,
community engagement, employee volunteerism and investments. Recognized by
various publications as among the Top Workplaces and Best Banks, Tri Counties
Bank recruits and retains diverse and talented team members.
Tri Counties Bank is an Affirmative Action and Equal Opportunity Employer,
Race/Color/Religion/Sex/Sexual Orientation/Gender Identity/National
Origin/Age/Disability/Veteran.
Careers-TCB-Notice-of-Collection.pdf
[https://www.tcbk.com/application/files/6216/7285/6509/Careers-TCB-Notice-of-Collection.pdf]