At Affinity Plus every employee understands how their work affects our members
experience and we strive to provide an experience that can't be found anywhere
else. Great service starts with great employees and that is why we focus on
providing not only the best place our members will ever bank but the best place
our employees will ever work. Between our one of a kind culture, incredible
benefits, and work/life balance; we believe you will feel the Affinity Plus
difference.
Position Overview:
The Business Data Analyst I role is responsible for supporting the goals and
success of Affinity Plus by identifying trends & driving awareness surrounding
member (customer) insights, bringing forward areas of opportunity & outreach
based on data, and analyzing product, service, and program performance. This
role will have a focus on Marketing and other specific business areas based on
business need and will collaborate closely to maintain on-going communication to
better understand business needs and determine how to provide timely & relevant
data insights to address.
Duties and Responsibilities:
* Collect, analyze, and interpret data from multiple sources ensuring data
quality and consistency.
* Partner with business channels to understand their needs; translating
business goals into measurable analytical requirements.
* Build complex analytical content, including reports, dashboards, ad-hoc
analysis, and data sets focused on member (customer) insights, product &
service engagement, marketing impact and other areas of focus for the credit
union.
* Develop tracking for business requirements and complete on-going analysis
delivering business insights into our membership, business evaluation,
process improvement, and member (customer) service.
* Evaluate marketing campaign performance across multiple channels based on
KPI’s (i.e. conversion, acquisition, value) and provide actionable
recommendations to optimize targeting, messaging, and ROI. Support business
planning through trend analysis and modeling.
* Communicate regularly with the internal stakeholders on projects - scope,
status, and progress tracking, requesting feedback on results prior to
closing out.
* Present findings and insights clearly by telling a story with data to both
technical and non-technical audiences. Provide overviews and demonstrations
for business users that drive understanding of advanced reporting,
interactive visualizations, or other content to increase adoption and usage.
* Collaborate with other analysts & EDI team members to support successful
analytics projects across the organization, query writing & validation of
data sets, workflows & visualizations, data challenges, and brainstorm
options that address business area needs.
* Collaborate with Marketing and other departments & product teams on the
development of solutions which support business goals and data-driven
decision making.
* Maintain relevant project updates using Jira boards, Confluence, or other
software pertaining to work.
* Monitor industry trends and emerging analytics methodologies.
* Other duties as assigned
Qualifications and Skills:
* 2+ years of experience in business analysis, marketing analytics, or related
role developing reporting based on complex analysis for, and presenting
insights to, business leadership required; focus on marketing analytics
preferred
* Degree in Data Analytics, Statistics, Business, Finance or another relevant
field preferred
* Strong analytical and decision-making skills required with a high degree of
accuracy; ability to investigate and determine root cause of issues
* Experience with SQL writing advanced queries required; basic experience with
Python for data analysis also preferred
* Advanced skill and experience using Excel and visualization tools (i.e. Power
BI, QuickSight) to help tell a story and share actionable insights
* Ability to understand and find appropriate applications for data collection
and analysis
* Ability to analyze large datasets, summarize, and communicate meaningful
insights to business users
* Experience with Net Promoter Score programs, digital marketing & media
platforms (i.e. Google Ads, Meta, LinkedIn) and their reporting tools
preferred
* Understanding of core marketing concepts and metrics preferred
* Aptitude to work independently as well as part of a team and ability to
collaborate with others
* Strong verbal and written communication skills
* Time management skills and the ability to prioritize workload managing
multiple projects and deadlines
* Flexibility to adapt and succeed in a dynamic environment
Workplace Environment:
* Sitting 90-95% and standing 5-10% which is determined on your rotation within
the branch
* Working at a computer 98% of the day, utilizing the phone 40-60%
* Bending, twisting, kneeling, stooping, or crouching when appropriate, on
occasion
* Repetitive movements, including but not limited to typing, using a mouse,
phones, etc.
* Lift, carry, push or pull up to approximately 30 pounds
Required Work Schedule:
Standard Monday through Friday business hours with a willingness to work a
flexible schedule as needed.
Location:
This position will have the opportunity to work mostly virtual, but will require
onsite presence in St. Paul, MN or the surrounding metro area throughout the
year for various team meetings and events.
Compensation & Total Rewards:
This position has a starting pay range of $69,100 — $88,100 annually.
In alignment with our commitment to pay transparency, we are providing a
good-faith estimate of the pay range for this position. This range reflects what
we anticipate offering a successful candidate based on factors such as the
role’s responsibilities, required qualifications, and relevant experience. The
actual pay may vary depending on the selected candidate’s skills, experience,
and other qualifications.
Total Rewards:
Affinity Plus offers a comprehensive Total Rewards package that goes beyond base
pay. In partnership with the State of MN Employer Group, Affinity Plus provides
low-cost medical, dental and vision insurance coverage options. Additionally,
Affinity Plus frontloads all sick time hours and a portion of vacation hours for
all new employees, offers a variety of paid leave options, a monthly wellness
benefit, and immediate 401K matching up to 5%. Our Total Rewards philosophy is
designed to support your well-being and growth while fostering a fair and
inclusive workplace.
Disclaimer
Applicants may be subject to a background and credit check. Employees in this
position must be able to satisfactorily perform the essential functions of the
position. If requested, Affinity Plus Federal Credit Union will make every
effort to provide reasonable accommodations to enable employees with
disabilities to perform the position’s essential job duties. As markets change
and the Organization grows, job descriptions may change over time as
requirements and employee skill levels evolve. With this understanding, Affinity
Plus Federal Credit Union retains the right to change or assign other duties to
this position.
Application Deadline
Affinity Plus Federal Credit Union accepts applications on a rolling basis.