Walser Lamborghini Minneapolis - Marketing Manager
Walser Automotive Group
Full-time
On-site
Bloomington
For more than 70 years, Walser Automotive Group has put people first: our
customers, our employees, and our communities. As a family-owned, family-run
company, we’ve grown to 29 dealerships representing 26 brands across Minnesota,
Kansas, and Illinois.
We lead with innovation, technology, and a promise to deliver an exceptional
experience every time.
* And your work here matters: a portion of every vehicle sold and serviced
supports the Walser Foundation, investing in schools, nonprofits, and
workforce programs in our communities.
At Walser, success starts with people. Join us to build a career where you can
grow, belong, and make a real impact.
Compensation: $70,000-$80,000/year
What You’ll Do:
Brand Experience & Activation
* Plan, coordinate, and execute high-end brand activations, private events, and
curated experiences.
* Ensure every touchpoint reflects luxury, exclusivity, and concierge-level
service.
* Collaborate with sales leadership to personalize experiences for VIP
prospects.
Event Strategy, Execution & Reporting
* Create annual and quarterly activation calendars aligned to brand strategy.
* Manage event logistics, RSVPs, partnerships, vendors, branding, staffing,
post-event follow-ups, and content capture.
* Measure and present outcomes (connections made, leads nurtured, development
opportunities).
Digital Presence & Content
* Elevate brand presence across website, directory profiles, and social
channels.
* Develop high-end content (video, photography, reels) to use across digital
assets.
Social Media Strategy & Execution
* Own platform strategy, content planning, cadence, and community engagement.
* Showcase branded experiences, new arrivals, events, owner stories, and
aspirational visuals.
Reporting, Planning & Strategic Communication
* Provide monthly reporting on digital performance, events, exposure,
opportunities, and next steps.
* Maintain proactive planning calendars for content, events, product allocation
cycles, and launch opportunities.
* Present strategic recommendations to leadership.
Budget Management & Co-op Tracking
* Monitor and document eligible marketing activities for co-op reimbursement;
ensure submissions are accurate, compliant, and completed within required
timelines.
* Forecast upcoming costs for events, partnerships, digital campaigns, and
content production to support proactive planning.
* Regularly evaluate spend effectiveness and adjust investments toward
initiatives that deliver the strongest brand value, visibility, and
relationship-building impact.
* All other duties, tasks and/or projects as assigned
* Uphold Walser’s Core Values: Do The Right Thing, Lead By Example, Display
Positive Energy, Be Open Minded
What You Bring:
* Bachelor’s degree or equivalent work experience
* 3–6 years of marketing experience, with demonstrated background in event
planning, brand activation, digital marketing.
* Hands-on experience managing brand social media, website content, and digital
assets.
* Knowledge base in Excel, other Microsoft products, database usage, and CRMs
What’s In It For You?
* Medical, Dental, Vision coverage & HSA/FSA (Includes Blue Cross Blue Shield
coverage)
* Paid Time Off (PTO) – Take time to relax, spend with family, or enjoy
personal time away
* Career Growth & Opportunity for Advancement
We promote from within and provide clear career paths, mentorship, and
opportunities to develop and grow your career.
* Fertility & Adoption Assistance: Receive up to $10,000 in
financial assistance for fertility treatments and adoption expenses.
* Comprehensive Health Benefits: Enjoy medical, dental, and vision coverage,
plus access to HSA and FSA plans to help manage healthcare costs. Access
to Blue Cross Blue Shield medical coverage and access to additional wellness
benefits.
* Life Insurance & 401(k) with Employer Match: Plan for your future with
company-paid life insurance and a 401(k) program that includes an employer
match.
* Paid Clothing Program: Twice a year, choose from a hand-curated collection of
branded Walser apparel—on us.
* Employee Discounts: Enjoy exclusive employee discounts across products and
services.
* Employee Resource Groups: Connect, learn, and grow with our inclusive
Employee Resource Groups, including Women of Walser, Drive with Pride, Asian
Hmong Alliance, and Veterans at Walser.
* Community Involvement
Make an impact through volunteer opportunities with the Walser Foundation,
supporting local causes and giving back to the communities we serve.
* Employee Assistance Program (EAP) – Support for personal and professional
challenges
* Referral Program – Earn referral bonuses for referring talented candidates
Apply today and help drive operational excellence at Walser Automotive Group!
Reasonable accommodations may be made to enable individuals with disabilities to
perform essential functions.
Walser Automotive Group is an EOE/Veterans/Disabled/LGBTQ+ employer.
customers, our employees, and our communities. As a family-owned, family-run
company, we’ve grown to 29 dealerships representing 26 brands across Minnesota,
Kansas, and Illinois.
We lead with innovation, technology, and a promise to deliver an exceptional
experience every time.
* And your work here matters: a portion of every vehicle sold and serviced
supports the Walser Foundation, investing in schools, nonprofits, and
workforce programs in our communities.
At Walser, success starts with people. Join us to build a career where you can
grow, belong, and make a real impact.
Compensation: $70,000-$80,000/year
What You’ll Do:
Brand Experience & Activation
* Plan, coordinate, and execute high-end brand activations, private events, and
curated experiences.
* Ensure every touchpoint reflects luxury, exclusivity, and concierge-level
service.
* Collaborate with sales leadership to personalize experiences for VIP
prospects.
Event Strategy, Execution & Reporting
* Create annual and quarterly activation calendars aligned to brand strategy.
* Manage event logistics, RSVPs, partnerships, vendors, branding, staffing,
post-event follow-ups, and content capture.
* Measure and present outcomes (connections made, leads nurtured, development
opportunities).
Digital Presence & Content
* Elevate brand presence across website, directory profiles, and social
channels.
* Develop high-end content (video, photography, reels) to use across digital
assets.
Social Media Strategy & Execution
* Own platform strategy, content planning, cadence, and community engagement.
* Showcase branded experiences, new arrivals, events, owner stories, and
aspirational visuals.
Reporting, Planning & Strategic Communication
* Provide monthly reporting on digital performance, events, exposure,
opportunities, and next steps.
* Maintain proactive planning calendars for content, events, product allocation
cycles, and launch opportunities.
* Present strategic recommendations to leadership.
Budget Management & Co-op Tracking
* Monitor and document eligible marketing activities for co-op reimbursement;
ensure submissions are accurate, compliant, and completed within required
timelines.
* Forecast upcoming costs for events, partnerships, digital campaigns, and
content production to support proactive planning.
* Regularly evaluate spend effectiveness and adjust investments toward
initiatives that deliver the strongest brand value, visibility, and
relationship-building impact.
* All other duties, tasks and/or projects as assigned
* Uphold Walser’s Core Values: Do The Right Thing, Lead By Example, Display
Positive Energy, Be Open Minded
What You Bring:
* Bachelor’s degree or equivalent work experience
* 3–6 years of marketing experience, with demonstrated background in event
planning, brand activation, digital marketing.
* Hands-on experience managing brand social media, website content, and digital
assets.
* Knowledge base in Excel, other Microsoft products, database usage, and CRMs
What’s In It For You?
* Medical, Dental, Vision coverage & HSA/FSA (Includes Blue Cross Blue Shield
coverage)
* Paid Time Off (PTO) – Take time to relax, spend with family, or enjoy
personal time away
* Career Growth & Opportunity for Advancement
We promote from within and provide clear career paths, mentorship, and
opportunities to develop and grow your career.
* Fertility & Adoption Assistance: Receive up to $10,000 in
financial assistance for fertility treatments and adoption expenses.
* Comprehensive Health Benefits: Enjoy medical, dental, and vision coverage,
plus access to HSA and FSA plans to help manage healthcare costs. Access
to Blue Cross Blue Shield medical coverage and access to additional wellness
benefits.
* Life Insurance & 401(k) with Employer Match: Plan for your future with
company-paid life insurance and a 401(k) program that includes an employer
match.
* Paid Clothing Program: Twice a year, choose from a hand-curated collection of
branded Walser apparel—on us.
* Employee Discounts: Enjoy exclusive employee discounts across products and
services.
* Employee Resource Groups: Connect, learn, and grow with our inclusive
Employee Resource Groups, including Women of Walser, Drive with Pride, Asian
Hmong Alliance, and Veterans at Walser.
* Community Involvement
Make an impact through volunteer opportunities with the Walser Foundation,
supporting local causes and giving back to the communities we serve.
* Employee Assistance Program (EAP) – Support for personal and professional
challenges
* Referral Program – Earn referral bonuses for referring talented candidates
Apply today and help drive operational excellence at Walser Automotive Group!
Reasonable accommodations may be made to enable individuals with disabilities to
perform essential functions.
Walser Automotive Group is an EOE/Veterans/Disabled/LGBTQ+ employer.