Sr. Channel Marketing Manager, Amazon Key & Ring SMB
Amazon
Full-time
On-site
Austin
Amazon Key and Ring are seeking a Sr. Channel Marketing Manager to lead our
Professional Channel marketing initiatives and drive growth across our
installer, dealer, and distributor channels. This strategic role will oversee
the go-to-market function responsible for expanding our presence in the
professional installation channel and launching new products, features, and
services tailored to the pros. Sound exciting? Keep reading!
Key job responsibilities
-Create and execute the channel marketing strategy to grow sales through the
channel
-Develop targeted marketing activations focused on expanding product adoption
among Pro installers
-Own design and production of in warehouse merchandising for distribution
partners
-Partner with event teams on event attendance, production and execution
-Own MDF budgeting, execution, and ROI
-Work cross-functionally with product marketing, sales, and product to develop
and execute integrated go-to-market for new product launches
-Manage program budget and report regularly on results to leadership
A day in the life
You dive deep to understand the Pro Channel's needs and motivations. You work
backwards to develop innovative marketing strategies that enable the channel and
drive interest with new Pros. You raise the bar on scalable mechanisms like the
Dealer Portal to set the channel up for success and drive new sales growth. You
work with cross-functional stakeholders to develop compelling content on the
existing portfolio and go-to-market strategies for new product and service
launches. You work every day to make the channel program highly sought-after by
pros everywhere!
About the team
Amazon Key and Ring SMB solve our customers' most critical security and access
challenges with simple, smart solutions. We are a uniquely cross-functional org
within Amazon, and often serve as the connective tissue between Smart
Home/Devices, Logistics, Operations, and Retail/Shopping across global markets.
Our team indexes highly on ownership, collaboration, and delivering results for
our customers. We have lots of stakeholders worldwide, and we have relentlessly
high standards for our high-visibility global programs. Basic Qualifications: -
Bachelor's degree
- 8+ years of developing and managing marketing or channel programs experience
Preferred Qualifications: - Experience developing cross-functional relationships
with product, consumer research and marketing teams to develop strategy and
consumer insights that drive compelling creative executions
- Experience managing multiple projects and meeting aggressive deadlines
- Experience working within the channel- and partner community across multiple
sales segments
Amazon is an equal opportunity employer and does not discriminate on the basis
of protected veteran status, disability, or other legally protected status.
Los Angeles County applicants: Job duties for this position include: work safely
and cooperatively with other employees, supervisors, and staff; adhere to
standards of excellence despite stressful conditions; communicate effectively
and respectfully with employees, supervisors, and staff to ensure exceptional
customer service; and follow all federal, state, and local laws and Company
policies. Criminal history may have a direct, adverse, and negative relationship
with some of the material job duties of this position. These include the duties
and responsibilities listed above, as well as the abilities to adhere to company
policies, exercise sound judgment, effectively manage stress and work safely and
respectfully with others, exhibit trustworthiness and professionalism, and
safeguard business operations and the Company’s reputation. Pursuant to the Los
Angeles County Fair Chance Ordinance, we will consider for employment qualified
applicants with arrest and conviction records.
Our inclusive culture empowers Amazonians to deliver the best results for our
customers. If you have a disability and need a workplace accommodation or
adjustment during the application and hiring process, including support for the
interview or onboarding process, please visit
https://amazon.jobs/content/en/how-we-hire/accommodations
[https://amazon.jobs/content/en/how-we-hire/accommodations] for more
information. If the country/region you’re applying in isn’t listed, please
contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic
markets. The base pay for this position ranges from $127,100/year in our lowest
geographic market up to $210,300/year in our highest geographic market. Pay is
based on a number of factors including market location and may vary depending on
job-related knowledge, skills, and experience. Amazon is a total compensation
company. Dependent on the position offered, equity, sign-on payments, and other
forms of compensation may be provided as part of a total compensation package,
in addition to a full range of medical, financial, and/or other benefits. For
more information, please visit
https://www.aboutamazon.com/workplace/employee-benefits
[https://www.aboutamazon.com/workplace/employee-benefits]. This position will
remain posted until filled. Applicants should apply via our internal or external
career site.
Professional Channel marketing initiatives and drive growth across our
installer, dealer, and distributor channels. This strategic role will oversee
the go-to-market function responsible for expanding our presence in the
professional installation channel and launching new products, features, and
services tailored to the pros. Sound exciting? Keep reading!
Key job responsibilities
-Create and execute the channel marketing strategy to grow sales through the
channel
-Develop targeted marketing activations focused on expanding product adoption
among Pro installers
-Own design and production of in warehouse merchandising for distribution
partners
-Partner with event teams on event attendance, production and execution
-Own MDF budgeting, execution, and ROI
-Work cross-functionally with product marketing, sales, and product to develop
and execute integrated go-to-market for new product launches
-Manage program budget and report regularly on results to leadership
A day in the life
You dive deep to understand the Pro Channel's needs and motivations. You work
backwards to develop innovative marketing strategies that enable the channel and
drive interest with new Pros. You raise the bar on scalable mechanisms like the
Dealer Portal to set the channel up for success and drive new sales growth. You
work with cross-functional stakeholders to develop compelling content on the
existing portfolio and go-to-market strategies for new product and service
launches. You work every day to make the channel program highly sought-after by
pros everywhere!
About the team
Amazon Key and Ring SMB solve our customers' most critical security and access
challenges with simple, smart solutions. We are a uniquely cross-functional org
within Amazon, and often serve as the connective tissue between Smart
Home/Devices, Logistics, Operations, and Retail/Shopping across global markets.
Our team indexes highly on ownership, collaboration, and delivering results for
our customers. We have lots of stakeholders worldwide, and we have relentlessly
high standards for our high-visibility global programs. Basic Qualifications: -
Bachelor's degree
- 8+ years of developing and managing marketing or channel programs experience
Preferred Qualifications: - Experience developing cross-functional relationships
with product, consumer research and marketing teams to develop strategy and
consumer insights that drive compelling creative executions
- Experience managing multiple projects and meeting aggressive deadlines
- Experience working within the channel- and partner community across multiple
sales segments
Amazon is an equal opportunity employer and does not discriminate on the basis
of protected veteran status, disability, or other legally protected status.
Los Angeles County applicants: Job duties for this position include: work safely
and cooperatively with other employees, supervisors, and staff; adhere to
standards of excellence despite stressful conditions; communicate effectively
and respectfully with employees, supervisors, and staff to ensure exceptional
customer service; and follow all federal, state, and local laws and Company
policies. Criminal history may have a direct, adverse, and negative relationship
with some of the material job duties of this position. These include the duties
and responsibilities listed above, as well as the abilities to adhere to company
policies, exercise sound judgment, effectively manage stress and work safely and
respectfully with others, exhibit trustworthiness and professionalism, and
safeguard business operations and the Company’s reputation. Pursuant to the Los
Angeles County Fair Chance Ordinance, we will consider for employment qualified
applicants with arrest and conviction records.
Our inclusive culture empowers Amazonians to deliver the best results for our
customers. If you have a disability and need a workplace accommodation or
adjustment during the application and hiring process, including support for the
interview or onboarding process, please visit
https://amazon.jobs/content/en/how-we-hire/accommodations
[https://amazon.jobs/content/en/how-we-hire/accommodations] for more
information. If the country/region you’re applying in isn’t listed, please
contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic
markets. The base pay for this position ranges from $127,100/year in our lowest
geographic market up to $210,300/year in our highest geographic market. Pay is
based on a number of factors including market location and may vary depending on
job-related knowledge, skills, and experience. Amazon is a total compensation
company. Dependent on the position offered, equity, sign-on payments, and other
forms of compensation may be provided as part of a total compensation package,
in addition to a full range of medical, financial, and/or other benefits. For
more information, please visit
https://www.aboutamazon.com/workplace/employee-benefits
[https://www.aboutamazon.com/workplace/employee-benefits]. This position will
remain posted until filled. Applicants should apply via our internal or external
career site.