Social Media Coordinator at The Ellis (Lease-Up)
Affinity Property Management
16 days ago
Full-time
On-site
Job Title: Social Media Coordinator
Employment Type: Full-time
FLSA Status: Non-exempt
Schedule: Monday - Friday from 9:00am - 6:00pm
Locations: The Ellis Apartments (682 units) is an exciting upcoming student housing lease-up in Eugene, Oregon
Reports to: Portfolio Manager
Compensation Package:
* Competitive hourly pay range of $24.00-24.00
* Leasing commission opportunities
* Renewal commission opportunities
Benefits Package:
* Medical insurance at no cost to the employee
* Dental insurance at no cost to the employee
* Supplemental insurance available at employee expense (Vision insurance, Life and AD&D insurance, Critical Illness insurance, Accident Protection Plan insurance, Hospital Indemnity Protection Plan insurance)
* 401k enrollment program available
* Life Balance Program access for associate-only discounts
* Paid time off, accrued through the year at 5.66 hours per pay period (136 hours per year).
* 8 paid holidays off per year (Memorial Day, Independence Day, Labor Day, Thanksgiving Day, Day After Thanksgiving, Christmas Eve, Christmas Day, New Year’s Day)
Administrative:
* Comply with all Fair Housing and Equal Housing Opportunities requirements
* Comply with appropriate state landlord/tenant statutes
* Attend training and development seminars
Operational & Marketing:
* Develop and execute engaging social media content across all relevant social media platforms (Facebook, Instagram, and TikTok)
* Create, edit, and publish high-quality photos, videos, reels, stories, and other social media content that aligns directly with the property’s branding package.
* Stay up to date on current social media trends, features, algorithms, audio, hashtags, and content creation best practices.
* Develop creative and engaging content that showcases the property, amenities, resident experience, events, collabs and local community.
* Maintain a consistent and active social media presence across all applicable platforms at all times.
* Create content calendars and plan social media content in advance.
* Capture on-site photos and video content of the community, amenities, events, leasing initiatives and resident activities.
* Monitor social media engagement, comments, direct messages, tags, and mentions and respond in a timely and professional manner.
* Engage with prospective and current residents through social media while maintaining a professional and brand-appropriate voice.
* Collaborate with the Property Manager and leasing team to create content that supports the properties branding package, occupancy, leasing, resident retention, and property marketing goals.
* Assist with social media campaigns, contests, giveaways, promotions, and resident engagement initiatives
* Track and report social media performance, including engagement, reach, impressions, follower growth, and other relevant metrics.
* Monitor competitor and local market social media activity and identify opportunities to improve the property's online presence.
* Ensure all social media content complies with Fair Housing regulations, company policies, brand standards, and applicable advertising requirements.
* Maintain current knowledge of social media platforms, content creation tools, photography/video trends, and emerging digital marketing opportunities.
Resident Experience:
* Engage with your prospective and current tenants using a professional and courteous approach.
* Escalate tenant relation issues to Property Manager.
* Facilitate leasing and resident events.
What You’ll Need:
* Authorization to work in the United States
* High School Diploma or equivalent
* 1+ years of social media, marketing, content creation, customer service, sales, or related experience.
* Strong knowledge of all social media platforms.
* Demonstrated ability to create engaging social media content, including short-form video, reels, stories, photography, and graphics.
* Tech savvy and comfortable learning and utilizing new technology, software, and social media platforms.
* Strong understanding of current social media trends, popular content formats, trending audio, hashtags, and platform best practices.
* Experience with social media content creation and editing applications such as Canva, CapCut, Adobe Express, or similar platforms.
* Strong photography and videography skills with the ability to capture engaging content using a smartphone.
* Excellent written and verbal communication skills.
* Strong organizational skills with the ability to manage multiple projects, deadlines, and social media platforms simultaneously.
* Creative, energetic, and comfortable appearing on camera or creating content in a fast-paced environment.
* Ability to independently identify opportunities for new and engaging content.
* Strong attention to detail and ability to maintain consistent branding across all content.
* Ability to analyze social media performance and use insights to improve future content.
* Proficient in Microsoft Office Applications including, Outlook, Word, and Excel
* Demonstrates teamwork, good hygiene, ethical behavior and integrity, excellent customer service and communication skills, ability to multi-task, resolve conflicts, and ambition for continuous professional development
Mission Statement:
“Affinity doesn’t just manage an asset – we cultivate an investment. We want you, as our newest associate, to come along for the ride, and ultimately, have a chance to steer the ship.”
INTEGRITY, INITIATIVE, INNOVATION
Employment Type: Full-time
FLSA Status: Non-exempt
Schedule: Monday - Friday from 9:00am - 6:00pm
Locations: The Ellis Apartments (682 units) is an exciting upcoming student housing lease-up in Eugene, Oregon
Reports to: Portfolio Manager
Compensation Package:
* Competitive hourly pay range of $24.00-24.00
* Leasing commission opportunities
* Renewal commission opportunities
Benefits Package:
* Medical insurance at no cost to the employee
* Dental insurance at no cost to the employee
* Supplemental insurance available at employee expense (Vision insurance, Life and AD&D insurance, Critical Illness insurance, Accident Protection Plan insurance, Hospital Indemnity Protection Plan insurance)
* 401k enrollment program available
* Life Balance Program access for associate-only discounts
* Paid time off, accrued through the year at 5.66 hours per pay period (136 hours per year).
* 8 paid holidays off per year (Memorial Day, Independence Day, Labor Day, Thanksgiving Day, Day After Thanksgiving, Christmas Eve, Christmas Day, New Year’s Day)
Administrative:
* Comply with all Fair Housing and Equal Housing Opportunities requirements
* Comply with appropriate state landlord/tenant statutes
* Attend training and development seminars
Operational & Marketing:
* Develop and execute engaging social media content across all relevant social media platforms (Facebook, Instagram, and TikTok)
* Create, edit, and publish high-quality photos, videos, reels, stories, and other social media content that aligns directly with the property’s branding package.
* Stay up to date on current social media trends, features, algorithms, audio, hashtags, and content creation best practices.
* Develop creative and engaging content that showcases the property, amenities, resident experience, events, collabs and local community.
* Maintain a consistent and active social media presence across all applicable platforms at all times.
* Create content calendars and plan social media content in advance.
* Capture on-site photos and video content of the community, amenities, events, leasing initiatives and resident activities.
* Monitor social media engagement, comments, direct messages, tags, and mentions and respond in a timely and professional manner.
* Engage with prospective and current residents through social media while maintaining a professional and brand-appropriate voice.
* Collaborate with the Property Manager and leasing team to create content that supports the properties branding package, occupancy, leasing, resident retention, and property marketing goals.
* Assist with social media campaigns, contests, giveaways, promotions, and resident engagement initiatives
* Track and report social media performance, including engagement, reach, impressions, follower growth, and other relevant metrics.
* Monitor competitor and local market social media activity and identify opportunities to improve the property's online presence.
* Ensure all social media content complies with Fair Housing regulations, company policies, brand standards, and applicable advertising requirements.
* Maintain current knowledge of social media platforms, content creation tools, photography/video trends, and emerging digital marketing opportunities.
Resident Experience:
* Engage with your prospective and current tenants using a professional and courteous approach.
* Escalate tenant relation issues to Property Manager.
* Facilitate leasing and resident events.
What You’ll Need:
* Authorization to work in the United States
* High School Diploma or equivalent
* 1+ years of social media, marketing, content creation, customer service, sales, or related experience.
* Strong knowledge of all social media platforms.
* Demonstrated ability to create engaging social media content, including short-form video, reels, stories, photography, and graphics.
* Tech savvy and comfortable learning and utilizing new technology, software, and social media platforms.
* Strong understanding of current social media trends, popular content formats, trending audio, hashtags, and platform best practices.
* Experience with social media content creation and editing applications such as Canva, CapCut, Adobe Express, or similar platforms.
* Strong photography and videography skills with the ability to capture engaging content using a smartphone.
* Excellent written and verbal communication skills.
* Strong organizational skills with the ability to manage multiple projects, deadlines, and social media platforms simultaneously.
* Creative, energetic, and comfortable appearing on camera or creating content in a fast-paced environment.
* Ability to independently identify opportunities for new and engaging content.
* Strong attention to detail and ability to maintain consistent branding across all content.
* Ability to analyze social media performance and use insights to improve future content.
* Proficient in Microsoft Office Applications including, Outlook, Word, and Excel
* Demonstrates teamwork, good hygiene, ethical behavior and integrity, excellent customer service and communication skills, ability to multi-task, resolve conflicts, and ambition for continuous professional development
Mission Statement:
“Affinity doesn’t just manage an asset – we cultivate an investment. We want you, as our newest associate, to come along for the ride, and ultimately, have a chance to steer the ship.”
INTEGRITY, INITIATIVE, INNOVATION