Marketing Operations Associate - Content Ops
Fanatics
8 hours ago
Full-time
On-site
New York
Overview
Are you ready to shape the future of sports fan engagement on a global scale?
Fanatics is building a leading global digital sports platform; with the Fanatics
App positioned as the front door to fandom. Our vision is to connect with sports
fans across their digital journey, creating a sense of community and shared
passion. We're building an integrated, personalized, and immersive experience
across all Fanatics businesses, igniting the power of sports to foster
connections, inspire change, and drive community. We're a team that values
collaboration, creativity, and the power of sport to unite people worldwide.
We are seeking an Operations Associate to support free to play game operations
and content execution across the Fanatics App and Fanatics Ecosystem Services
(FES). This role sits at the intersection of sports knowledge, operational
execution, and strategic decision making.
The ideal candidate is deeply knowledgeable about sports, understands how fans
engage with live moments, and can translate the sports calendar into compelling
in app experiences and campaigns. You will be responsible for ensuring daily
game and content operations run smoothly while proactively solving problems as
schedules, injuries, and priorities shift.
This role requires flexibility, strong judgment, and comfort working evenings,
weekends, and holidays aligned to the sports calendar.
Responsibilities
Game & Content Operations
* Create, configure, and manage daily free to play contests aligned to the live
sports calendar.
* Apply deep sports knowledge to identify key matchups, storylines, and moments
that will resonate with fans.
* Monitor injuries, line changes, and real time game developments to
proactively adjust contests and content.
* Partner closely with Marketing and Product teams to align game mechanics and
messaging.
Content & Marketing Operations
* Support the build and maintenance of the FanApp content and marketing
calendar across sports, promotions, and free to play.
* Translate sports moments into clear plans for in app content with defined
requirements, timelines, and success criteria.
* Coordinate with Creative, Legal, and Marketing to QA assets, ensure
compliance, and approve executions.
* Execute daily content and campaign setup, asset management, and live
monitoring.
* Provide off hours coverage (evenings/weekends) to launch or update content
tied to live sporting events.
Operational Excellence
* Identify gaps, inefficiencies, or risks in game and content workflows and
proactively propose solutions.
* Ensure accuracy, consistency, and quality across all live experiences.
* Act as a reliable execution partner in a fast paced, evolving environment.
Qualifications
* 1–3 years of experience in operations, marketing, or content roles; sports
industry experience strongly preferred.
* Extensive knowledge of major sports preferred.
* Strong attention to detail with the ability to manage multiple live
workstreams simultaneously.
* Proven ability to execute consistently while adapting quickly to change.
* Collaborative, proactive, and comfortable working cross functionally.
* Bachelor’s degree in Sports, Business, Marketing, or related field preferred.
* Willingness to work flexible hours including nights, weekends, and holidays.
* Occasional travel for team offsites or office collaboration.
The base salary range for this role is $70,000 - $77,000 depending on
job-related knowledge, skills, and experience. This role is eligible for the
Fanatics annual bonus program.
*Salary range is listed in USD; ranges will change based on country of
residence. In addition to the base, bonus, and equity, full-time employees are
eligible for Medical, Dental, Vision, 401K, paid time off and other benefits
like GymPass, Pet Insurance, Family Care Benefits, Free Shipt deliveries, and
more. We’ll also give you $700 to set up your home office!
For information about our benefits, please visit https://benefitsatfanatics.com
Fanatics is building a leading global digital sports platform. We ignite the
passions of global sports fans and maximize the presence and reach for our
hundreds of sports partners globally by offering products and services across
Fanatics Commerce, Fanatics Collectibles, and Fanatics Betting & Gaming,
allowing sports fans to Buy, Collect, and Bet. Through the Fanatics platform,
sports fans can buy licensed fan gear, jerseys, lifestyle and streetwear
products, headwear, and hardgoods; collect physical and digital trading cards,
sports memorabilia, and other digital assets; and bet as the company builds its
Sportsbook and iGaming platform. Fanatics has an established database of over
100 million global sports fans; a global partner network with approximately 900
sports properties, including major national and international professional
sports leagues, players associations, teams, colleges, college conferences and
retail partners, 2,500 athletes and celebrities, and 200 exclusive athletes; and
over 2,000 retail locations, including its Lids retail stores. Our more than
22,000 employees are committed to relentlessly enhancing the fan experience and
delighting sports fans globally.
Launched in 2021, Fanatics Betting and Gaming is the online and retail sports
betting subsidiary of Fanatics, a global digital sports platform. The Fanatics
Sportsbook is available to 95% of the addressable online sports bettor market in
the U.S. Fanatics Casino is currently available online in Michigan, New Jersey,
Pennsylvania and West Virginia. Fanatics Betting and Gaming operates twenty-two
retail sports betting locations, including the only sportsbook inside an NFL
stadium at Northwest Stadium. Fanatics Betting and Gaming is headquartered in
New York with offices in Denver, Leeds and Dublin.
Are you ready to shape the future of sports fan engagement on a global scale?
Fanatics is building a leading global digital sports platform; with the Fanatics
App positioned as the front door to fandom. Our vision is to connect with sports
fans across their digital journey, creating a sense of community and shared
passion. We're building an integrated, personalized, and immersive experience
across all Fanatics businesses, igniting the power of sports to foster
connections, inspire change, and drive community. We're a team that values
collaboration, creativity, and the power of sport to unite people worldwide.
We are seeking an Operations Associate to support free to play game operations
and content execution across the Fanatics App and Fanatics Ecosystem Services
(FES). This role sits at the intersection of sports knowledge, operational
execution, and strategic decision making.
The ideal candidate is deeply knowledgeable about sports, understands how fans
engage with live moments, and can translate the sports calendar into compelling
in app experiences and campaigns. You will be responsible for ensuring daily
game and content operations run smoothly while proactively solving problems as
schedules, injuries, and priorities shift.
This role requires flexibility, strong judgment, and comfort working evenings,
weekends, and holidays aligned to the sports calendar.
Responsibilities
Game & Content Operations
* Create, configure, and manage daily free to play contests aligned to the live
sports calendar.
* Apply deep sports knowledge to identify key matchups, storylines, and moments
that will resonate with fans.
* Monitor injuries, line changes, and real time game developments to
proactively adjust contests and content.
* Partner closely with Marketing and Product teams to align game mechanics and
messaging.
Content & Marketing Operations
* Support the build and maintenance of the FanApp content and marketing
calendar across sports, promotions, and free to play.
* Translate sports moments into clear plans for in app content with defined
requirements, timelines, and success criteria.
* Coordinate with Creative, Legal, and Marketing to QA assets, ensure
compliance, and approve executions.
* Execute daily content and campaign setup, asset management, and live
monitoring.
* Provide off hours coverage (evenings/weekends) to launch or update content
tied to live sporting events.
Operational Excellence
* Identify gaps, inefficiencies, or risks in game and content workflows and
proactively propose solutions.
* Ensure accuracy, consistency, and quality across all live experiences.
* Act as a reliable execution partner in a fast paced, evolving environment.
Qualifications
* 1–3 years of experience in operations, marketing, or content roles; sports
industry experience strongly preferred.
* Extensive knowledge of major sports preferred.
* Strong attention to detail with the ability to manage multiple live
workstreams simultaneously.
* Proven ability to execute consistently while adapting quickly to change.
* Collaborative, proactive, and comfortable working cross functionally.
* Bachelor’s degree in Sports, Business, Marketing, or related field preferred.
* Willingness to work flexible hours including nights, weekends, and holidays.
* Occasional travel for team offsites or office collaboration.
The base salary range for this role is $70,000 - $77,000 depending on
job-related knowledge, skills, and experience. This role is eligible for the
Fanatics annual bonus program.
*Salary range is listed in USD; ranges will change based on country of
residence. In addition to the base, bonus, and equity, full-time employees are
eligible for Medical, Dental, Vision, 401K, paid time off and other benefits
like GymPass, Pet Insurance, Family Care Benefits, Free Shipt deliveries, and
more. We’ll also give you $700 to set up your home office!
For information about our benefits, please visit https://benefitsatfanatics.com
Fanatics is building a leading global digital sports platform. We ignite the
passions of global sports fans and maximize the presence and reach for our
hundreds of sports partners globally by offering products and services across
Fanatics Commerce, Fanatics Collectibles, and Fanatics Betting & Gaming,
allowing sports fans to Buy, Collect, and Bet. Through the Fanatics platform,
sports fans can buy licensed fan gear, jerseys, lifestyle and streetwear
products, headwear, and hardgoods; collect physical and digital trading cards,
sports memorabilia, and other digital assets; and bet as the company builds its
Sportsbook and iGaming platform. Fanatics has an established database of over
100 million global sports fans; a global partner network with approximately 900
sports properties, including major national and international professional
sports leagues, players associations, teams, colleges, college conferences and
retail partners, 2,500 athletes and celebrities, and 200 exclusive athletes; and
over 2,000 retail locations, including its Lids retail stores. Our more than
22,000 employees are committed to relentlessly enhancing the fan experience and
delighting sports fans globally.
Launched in 2021, Fanatics Betting and Gaming is the online and retail sports
betting subsidiary of Fanatics, a global digital sports platform. The Fanatics
Sportsbook is available to 95% of the addressable online sports bettor market in
the U.S. Fanatics Casino is currently available online in Michigan, New Jersey,
Pennsylvania and West Virginia. Fanatics Betting and Gaming operates twenty-two
retail sports betting locations, including the only sportsbook inside an NFL
stadium at Northwest Stadium. Fanatics Betting and Gaming is headquartered in
New York with offices in Denver, Leeds and Dublin.