Marketing Coordinator
Giant Bicycle
17 days ago
Full-time
On-site
Boulder, CO, US
Position: Marketing Coordinator
Reports To: Marketing Communications Manager
Location: Boulder, CO
Job Summary: The Marketing Coordinator supports integrated marketing communications across the Giant Group brands in the U.S. This role focuses on execution, coordination, and day-to-day marketing support across digital channels, content development, collateral, and retail marketing initiatives. The ideal candidate is detail-oriented, creative, and highly organized, with a passion for cycling or specialty retail and a desire to grow within a dynamic marketing team.
Duties and Responsibilities
Marketing Execution & Content Support
* Support the execution of integrated campaigns across digital, social, website, and retail channels
* Assist with website content updates, product pages, landing pages, and campaign content
* Support social media content scheduling, publishing, and basic community engagement
* Coordinate content assets, including photography, video, copy, and creative files
* Help maintain brand consistency and messaging across all consumer-facing materials
Collateral & Creative Production
* Design and produce marketing collateral, including sales tools, retail signage, presentations, internal communications, and event collateral
* Prepare and organize creative assets for internal teams, retailers, and agency partners
* Proofread and review marketing materials for accuracy, brand alignment, and quality
* Support coordination with designers, photographers, printers, and other vendors
Campaign & Retail Support
* Support product launches, seasonal campaigns, and retail marketing initiatives by managing timelines, assets, and deliverables
* Assist with regional and retail-specific marketing content supporting the Sales and Retail teams
* Help track campaign activities and maintain project documentation and schedules
* Provide on-site or logistical support for key events, activations, and industry shows as needed
Reporting & Coordination
* Assist with basic performance tracking across digital and marketing initiatives
* Compile reports, summaries, and recaps for campaigns and ongoing marketing programs
* Coordinate internal communication between Marketing, Product, Sales, and Retail teams
Qualifications
* Bachelor’s degree in Marketing, Communications, or a related field preferred
* 1–3 years of experience in marketing, communications, or content-related roles
* Proficient in print and digital graphic design, with a strong portfolio demonstrating creativity
* Familiarity with social media platforms, email marketing tools, and website CMS systems
* Proficient in Adobe Creative Suite (InDesign, Illustrator) preferred
* Willingness to travel domestically 10% -15% and as needed
* Ability to manage multiple projects and deadlines in a fast-paced environment
* Collaborative mindset with a willingness to learn and grow
* Experience or strong interest in the bicycle industry or specialty retail preferred
* Employment is contingent upon successful completion of a background check
Status: Exempt full-time position
Travel: Domestic 10-15%
Reports To: Marketing Communications Manager
Location: Boulder, CO
Job Summary: The Marketing Coordinator supports integrated marketing communications across the Giant Group brands in the U.S. This role focuses on execution, coordination, and day-to-day marketing support across digital channels, content development, collateral, and retail marketing initiatives. The ideal candidate is detail-oriented, creative, and highly organized, with a passion for cycling or specialty retail and a desire to grow within a dynamic marketing team.
Duties and Responsibilities
Marketing Execution & Content Support
* Support the execution of integrated campaigns across digital, social, website, and retail channels
* Assist with website content updates, product pages, landing pages, and campaign content
* Support social media content scheduling, publishing, and basic community engagement
* Coordinate content assets, including photography, video, copy, and creative files
* Help maintain brand consistency and messaging across all consumer-facing materials
Collateral & Creative Production
* Design and produce marketing collateral, including sales tools, retail signage, presentations, internal communications, and event collateral
* Prepare and organize creative assets for internal teams, retailers, and agency partners
* Proofread and review marketing materials for accuracy, brand alignment, and quality
* Support coordination with designers, photographers, printers, and other vendors
Campaign & Retail Support
* Support product launches, seasonal campaigns, and retail marketing initiatives by managing timelines, assets, and deliverables
* Assist with regional and retail-specific marketing content supporting the Sales and Retail teams
* Help track campaign activities and maintain project documentation and schedules
* Provide on-site or logistical support for key events, activations, and industry shows as needed
Reporting & Coordination
* Assist with basic performance tracking across digital and marketing initiatives
* Compile reports, summaries, and recaps for campaigns and ongoing marketing programs
* Coordinate internal communication between Marketing, Product, Sales, and Retail teams
Qualifications
* Bachelor’s degree in Marketing, Communications, or a related field preferred
* 1–3 years of experience in marketing, communications, or content-related roles
* Proficient in print and digital graphic design, with a strong portfolio demonstrating creativity
* Familiarity with social media platforms, email marketing tools, and website CMS systems
* Proficient in Adobe Creative Suite (InDesign, Illustrator) preferred
* Willingness to travel domestically 10% -15% and as needed
* Ability to manage multiple projects and deadlines in a fast-paced environment
* Collaborative mindset with a willingness to learn and grow
* Experience or strong interest in the bicycle industry or specialty retail preferred
* Employment is contingent upon successful completion of a background check
Status: Exempt full-time position
Travel: Domestic 10-15%