Account-Based Marketing Manager , NAMER Strategic Customer and Partner Marketing
Amazon
Full-time
On-site
Austin
Amazon Web Services is seeking a results-driven Account-Based Marketing (ABM)
Manager to design and execute high-impact ABM programs for enterprise customers
within a designated field territory. This role combines strategic thinking with
hands-on execution to drive measurable business outcomes through targeted
marketing initiatives.
The Account-Based Marketing Manager will own the end-to-end execution of
territory ABM programs, working backwards from customer needs to create
data-driven, multi-channel campaigns that accelerate pipeline and revenue
growth. This role requires strong project management skills, analytical
capabilities, and the ability to influence cross-functional stakeholders.
Key job responsibilities
Key Responsibilities:
• Design and execute territory-specific ABM campaigns (1:1, 1:few) that align
with global frameworks and drive measurable business impact
• Build and maintain strong relationships with sales teams to understand account
priorities and translate them into effective marketing programs
• Analyze customer data, buying signals, and market trends to inform campaign
strategy and optimization
• Create and implement multi-channel programs (events, digital, direct) that
deliver personalized customer experiences
• Partner with regional marketing teams to ensure ABM programs complement
broader field marketing efforts
• Drive operational excellence through standardized processes, documentation,
and best practices
• Track and report on program performance, using data to optimize and scale
successful approaches
• Manage program budgets effectively, demonstrating frugality while maximizing
impact
• Collaborate with global ABM community to share learnings and adopt proven
practices
A day in the life
Success Measures:
• Pipeline influence and revenue contribution from ABM accounts
• Account engagement metrics and program ROI
• Sales team satisfaction scores
• Program execution quality and timeliness
• Process improvement and best practice contributions
About the team
About AWS
Diverse Experiences
AWS values diverse experiences. Even if you do not meet all of the
qualifications and skills listed in the job description, we encourage candidates
to apply. If your career is just starting, hasn’t followed a traditional path,
or includes alternative experiences, don’t let it stop you from applying.
Why AWS?
Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted
cloud platform. We pioneered cloud computing and never stopped innovating —
that’s why customers from the most successful startups to Global 500 companies
trust our robust suite of products and services to power their businesses.
Inclusive Team Culture
Here at AWS, it’s in our nature to learn and be curious. Our employee-led
affinity groups foster a culture of inclusion that empower us to be proud of our
differences. Ongoing events and learning experiences, including our
Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity)
conferences, inspire us to never stop embracing our uniqueness.
Mentorship & Career Growth
We’re continuously raising our performance bar as we strive to become Earth’s
Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and
other career-advancing resources here to help you develop into a better-rounded
professional.
Work/Life Balance
We value work-life harmony. Achieving success at work should never come at the
expense of sacrifices at home, which is why we strive for flexibility as part of
our working culture. When we feel supported in the workplace and at home,
there’s nothing we can’t achieve in the cloud.
Basic Qualifications: - 5+ years of professional non-internship marketing
experience
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot
tables)
- Experience building, executing and scaling cross-functional marketing programs
- Experience in a business-to-business (B2B) environment, high-tech
products/services
- Experience using marketing automation platforms (e.g., Marketo) and CRM
systems (e.g., Salesforce) Preferred Qualifications: - MBA
- Experience with ABM platforms (6sense, Demandbase, etc.) and marketing
analytics tools
- 7+ years of developing and managing acquisition marketing or channel programs
experience
Amazon is an equal opportunity employer and does not discriminate on the basis
of protected veteran status, disability, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our
customers. If you have a disability and need a workplace accommodation or
adjustment during the application and hiring process, including support for the
interview or onboarding process, please visit
https://amazon.jobs/content/en/how-we-hire/accommodations
[https://amazon.jobs/content/en/how-we-hire/accommodations] for more
information. If the country/region you’re applying in isn’t listed, please
contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic
markets. The base pay for this position ranges from $106,400/year in our lowest
geographic market up to $185,000/year in our highest geographic market. Pay is
based on a number of factors including market location and may vary depending on
job-related knowledge, skills, and experience. Amazon is a total compensation
company. Dependent on the position offered, equity, sign-on payments, and other
forms of compensation may be provided as part of a total compensation package,
in addition to a full range of medical, financial, and/or other benefits. For
more information, please visit
https://www.aboutamazon.com/workplace/employee-benefits
[https://www.aboutamazon.com/workplace/employee-benefits]. This position will
remain posted until filled. Applicants should apply via our internal or external
career site.
Manager to design and execute high-impact ABM programs for enterprise customers
within a designated field territory. This role combines strategic thinking with
hands-on execution to drive measurable business outcomes through targeted
marketing initiatives.
The Account-Based Marketing Manager will own the end-to-end execution of
territory ABM programs, working backwards from customer needs to create
data-driven, multi-channel campaigns that accelerate pipeline and revenue
growth. This role requires strong project management skills, analytical
capabilities, and the ability to influence cross-functional stakeholders.
Key job responsibilities
Key Responsibilities:
• Design and execute territory-specific ABM campaigns (1:1, 1:few) that align
with global frameworks and drive measurable business impact
• Build and maintain strong relationships with sales teams to understand account
priorities and translate them into effective marketing programs
• Analyze customer data, buying signals, and market trends to inform campaign
strategy and optimization
• Create and implement multi-channel programs (events, digital, direct) that
deliver personalized customer experiences
• Partner with regional marketing teams to ensure ABM programs complement
broader field marketing efforts
• Drive operational excellence through standardized processes, documentation,
and best practices
• Track and report on program performance, using data to optimize and scale
successful approaches
• Manage program budgets effectively, demonstrating frugality while maximizing
impact
• Collaborate with global ABM community to share learnings and adopt proven
practices
A day in the life
Success Measures:
• Pipeline influence and revenue contribution from ABM accounts
• Account engagement metrics and program ROI
• Sales team satisfaction scores
• Program execution quality and timeliness
• Process improvement and best practice contributions
About the team
About AWS
Diverse Experiences
AWS values diverse experiences. Even if you do not meet all of the
qualifications and skills listed in the job description, we encourage candidates
to apply. If your career is just starting, hasn’t followed a traditional path,
or includes alternative experiences, don’t let it stop you from applying.
Why AWS?
Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted
cloud platform. We pioneered cloud computing and never stopped innovating —
that’s why customers from the most successful startups to Global 500 companies
trust our robust suite of products and services to power their businesses.
Inclusive Team Culture
Here at AWS, it’s in our nature to learn and be curious. Our employee-led
affinity groups foster a culture of inclusion that empower us to be proud of our
differences. Ongoing events and learning experiences, including our
Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity)
conferences, inspire us to never stop embracing our uniqueness.
Mentorship & Career Growth
We’re continuously raising our performance bar as we strive to become Earth’s
Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and
other career-advancing resources here to help you develop into a better-rounded
professional.
Work/Life Balance
We value work-life harmony. Achieving success at work should never come at the
expense of sacrifices at home, which is why we strive for flexibility as part of
our working culture. When we feel supported in the workplace and at home,
there’s nothing we can’t achieve in the cloud.
Basic Qualifications: - 5+ years of professional non-internship marketing
experience
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot
tables)
- Experience building, executing and scaling cross-functional marketing programs
- Experience in a business-to-business (B2B) environment, high-tech
products/services
- Experience using marketing automation platforms (e.g., Marketo) and CRM
systems (e.g., Salesforce) Preferred Qualifications: - MBA
- Experience with ABM platforms (6sense, Demandbase, etc.) and marketing
analytics tools
- 7+ years of developing and managing acquisition marketing or channel programs
experience
Amazon is an equal opportunity employer and does not discriminate on the basis
of protected veteran status, disability, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our
customers. If you have a disability and need a workplace accommodation or
adjustment during the application and hiring process, including support for the
interview or onboarding process, please visit
https://amazon.jobs/content/en/how-we-hire/accommodations
[https://amazon.jobs/content/en/how-we-hire/accommodations] for more
information. If the country/region you’re applying in isn’t listed, please
contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic
markets. The base pay for this position ranges from $106,400/year in our lowest
geographic market up to $185,000/year in our highest geographic market. Pay is
based on a number of factors including market location and may vary depending on
job-related knowledge, skills, and experience. Amazon is a total compensation
company. Dependent on the position offered, equity, sign-on payments, and other
forms of compensation may be provided as part of a total compensation package,
in addition to a full range of medical, financial, and/or other benefits. For
more information, please visit
https://www.aboutamazon.com/workplace/employee-benefits
[https://www.aboutamazon.com/workplace/employee-benefits]. This position will
remain posted until filled. Applicants should apply via our internal or external
career site.